Founder & CEO (@shaneyyricch)
Shane Ginsberg didn't just study the algorithm—he mastered it. As the architect behind billions of views, he's the bridge between raw attention and massive revenue.
Shane is the pioneer of the distribution-first marketing model. He built a personal audience of 5M+ followers before ever taking a client, proving that authenticity beats high-production every time.
Under his leadership, Street Poller Media has become the secret weapon for Fintech, Crypto, and CPG brands looking to dominate the scroll.
5B+
Aggregate Views
5M+
Personal Followers
Why his distribution-first strategy wins.
He tests content on organic audiences before an ad dollar is spent. We scale what is already proven to go viral.
He scaled from one man with a mic to a network of 25+ Pollers in NYC, LA, and Miami, capturing raw human data in real-time.
Viral views are vanity; revenue is sanity. He directs campaigns that turn "TikTok entertainment" into high-converting app installs.
Campaigns scaled under Shane's direction.
Polymarket
150M+ Views
MoonPay
App Installs
Your Brand
Next Viral Hit
The 3-step formula behind the millions.
Wait, What?Hook
We ask a question that physically stops the scroll. It's usually polarizing, funny, or seemingly impossible to answer.
Our pollers direct the conversation to get raw emotion—laughter, shock, or debate. This is the "retention engine."
The brand is integrated as part of the joke or the prize. Viewers don't skip because the ad IS the content.
We don't buy attention. We command it through raw, unfiltered human connection.
Shane Ginsberg
Founder, Street Poller Media